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Field Marketing Manager Life Sciences
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Annonce N°132906Publié le 17/05/2022 à 20:18
Description
Boulogne-Billancourt, Île-de-France, France Full-time DESCRIPTION :
ACOLAD IS AN INTERNATIONAL LEADER IN LANGUAGE AND CONTENT SOLUTIONS,
SERVICES AND TECHNOLOGIES. REPRESENTED BY THE BRANDS ACOLAD, AMPLEXOR,
TEXTMASTER AND LIVEWORDS, THE GROUP IS PRESENT IN 25 COUNTRIES AND HAS
A NETWORK OF OVER 2,000 INTERNAL EXPERTS WORLDWIDE AND +20,000
EXTERNAL LINGUISTS. AT ACOLAD, EVERY POSITION IS KEY TO OUR GLOBAL
GROWTH: WE KNOW THAT WE WILL ONLY SUCCEED IF OUR PEOPLE SUCCEED.
JOINING ACOLAD MEANS A UNIQUE OPPORTUNITY FOR PROFESSIONAL DEVELOPMENT
THROUGH A COLLABORATIVE GLOBAL ENVIRONMENT THAT PROMOTES TALENT AND
CREATIVITY. WE ARE CONTINUOUSLY LOOKING FOR NEW TALENT (LIKE YOU!) TO
SUPPORT OUR MISSION TO DRIVE GROWTH AND INNOVATION ACROSS SOME OF THE
WORLD’S LEADING BRAND. We are looking for an English-speaking FIELD
MARKETING MANAGER to drive and implement a growth marketing strategy
for Life Sciences vertical at the Acolad Group. Our ideal candidate is
a growth-oriented marketer who will help us grow our language services
market share in the Life Sciences vertical by managing & developing
all marketing promotion activities to generate demand in the Life
Sciences target group globally, enabling cross-selling of other Acolad
services to the vertical and to increase customer retention. You will
join the GLOBAL ACOLAD MARKETING TEAM of over 30 in-house
professionals, working closely with LIFE SCIENCES specific based sales
teams based in USA and Europe (team members in France, Belgium,
Germany), as well as your colleagues in field marketing, demand
generation and other marketing teams. Our ideal candidate can be based
in FRANCE, but as a global team we flexible to hiring from other
locations as well, such as UK or PORTUGAL. YOUR MISSION As part of
Acolad’s marketing activities for the Life Sciences industry, we
need your expertise for: * developing and implementing a marketing
strategy to generate demand primarily for our language services
(translation, localization, interpreting etc.) for the Life Sciences
industry with the use of full-stack marketing channels (content, SEO,
SEA, digital advertising, events, partnerships, direct marketing
etc...) * working closely with sales and account teams to support new
client acquisition, increase client retention and activation, and
enabling the teams to cross-sell other Acolad services * planning and
managing Life Science marketing budget and activities in all operating
countries * acting as the main marketing liaison to the USA and Europe
based sales colleagues dedicated to Life Science, collaborating with
them to gather their inputs for new growth opportunities and using
their insight to design efficient multichannel marketing actions to
generate demand. You will communicate your efforts and enable sales
success, continuing to build trust with the sales teams. * tracking
and analyzing KPIs, reporting and analyzing performance to find ways
to develop your marketing activities’ effectiveness. * collaborating
actively with sales, project management, product development and IT
teams. This list of missions is not exhaustive and may change
according to your profile, your motivation and your initiative. We
always appreciate new ideas. EXIGENCES: * You have 2-3 years of
experience in a marketing * You have experience or interest in Life
Science industry. Experience in marketing to B2B sector and
professional services is beneficial. * You are results driven and you
know what it takes to generate qualified leads for sales and enable
the sales teams to generate new opportunities * You have a
"growth-mindset" and are not afraid to implement new actions and
analyze them in a _test and learn_ spirit * You like versatility and
have a good general knowledge of the different channels and techniques
of marketing: inbound and content, SEO/SEA, CRM and marketing
automation, events, partnerships, social media, emailing, and more *
You love words as much as numbers: creativity and analytical skills go
hand in hand for you * You are self-starting, organized and efficient.
You listen to the inputs and formulate the best way to proceed * You
can easily prioritize tasks and are able to manage unexpected events
when needed * You have very good speaking and writing skills in
English (native proficiency required). Knowledge of French or German
is beneficial. As an international team, we always value other
languages as well. * You are a team player, but are not afraid to take
the lead in your own vertical * You like to work in an international
team on international projects TOOLS / SYSTEM RELATED APPRECIATED
SKILLS: * HubSpot or other marketing automation knowledge is
considered beneficial * Salesforce or other CRM experience, especially
reporting knowledge, are considered a plus * WordPress, Adobe
Experience Manager or other CMS expertise is considered beneficial
AVANTAGES : * Large global marketing team of 30+ experienced
professionals to support you in the Acolad group * Office in Paris,
possibility of working remotely several days a week. * An
international environment that can be found within the marketing team
itself * A true team spirit and a common goal: customer satisfaction *
A competitive salary according to profile and experience. IF THIS
SOUNDS LIKE THE RIGHT OPPORTUNITY FOR YOU, PLEASE SEND YOUR
APPLICATION (RESUME AND COVER LETTER) TODAY!