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assistant marketing & client data emea f/h alternance
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Annonce N°154242Publié le 10/03/2022 à 05:30
Description
FROM THE HOUSE OF DREAMS TO THE HOUSE OF TALENTS “Whatever you do -
for business or pleasure - do it with passion! Live with
passion...”* Christian Dior Christian Dior was the Designer of
Dreams. From the founding of his House in 1947, which was marked by
the revolution of the New Look, he transformed his dreams into
wonderful creations. His visionary spirit never ceased make women all
over the world feel more beautiful, an inspiration for his successors
to this day. “Fabric is the only vehicle of our dreams… Fashion,
in short, comes from a dream, and a dream is an escape,” he wrote in
his book _I am a couturier_. Over the course of his collections,
Monsieur Dior became the creator of his muses' happiness. Today, rich
with this exceptional heritage and a community of more than 7,500
talents, our House embodies more than ever the House of Talents
conceived by Christian Dior. In more than 40 countries around the
world, we spread our know-how, audacity and excellence through the
passion and creativity of our employees. Join us and create your
future in our generous, disruptive and ambitious universe where we
grow in excellence, courage and optimism. * The Little Dictionary of
Fashion The Client Insights & CRM Assistant supports the teams in
better understanding our clientele behaviour and help the
merchandising team in their comprehension of client profiles per
product categories. He/she will help to define and build a
comprehensive CRM strategy, considering the specificities of each
country of the region. He/she will work closely with country client
marketing teams, retail, product, finance, digital, etc., reporting to
the Client Insight & CRM Manager. OBJECTIVES * Provide clients
insights to help building the right marketing strategy per country
(number of clients, share of local, recruitment rate, client segments,
etc.) * Analyse client profiles and client purchase behaviour * Follow
up KPIS for product launches and or any specific projects (pop up,
ranking top sales in HJ, Dior Homme formal performance for example) *
Follow up KPIs for clienteling programs * Set up dashboards to monitor
the performance * Support the countries in their specific requests
(client list, clientele analysis such as behaviour of Russians in
Russia and outside Russia, recruitment rate on 30 Montaigne in France,
etc.) * Provide support for main Europe presentations such as Business
Review, Budget Preparation, Retail Meeting, specific trainings PROFILE
PROFIL : * Education: Master’s degree in marketing/data analysis
(BAC +4/5, business school or university) * At least 6 months
experience (internship or apprenticeship) with similar missions *
Fluent in English and French * Strong knowledge of analysis tools
(Excel mainly) and ability to manage data, communicate results and
forecast outcomes * Global understanding of the luxury industry and
the product environment * Strong organisational skills and structured
* Precise, rigorous * Quick learner _ Embracing inclusion and
diversity in all its forms, Christian Dior Couture has been committed
since 2013 to providing Equal Employment Opportunity and valuing the
personal uniqueness of each individual_