crm and social media content coordinator m/f permanent contract

  • Montévrain
  • Publier le il y a 2 ans
  • Vue: 4
  • Annonce N° : 160421

Detail de l'annonce :

Within the Marketing Department, your mission will be to develop or coordinate the production of CRM or Social Media content and to animate communities in line with the company's strategy and marketing objectives. YOUR MISSIONS? * You will be in charge of highlighting all the components of our destination (parks, hotels, attractions, food, merchandise, shows, new products) according to the marketing priorities on our different CRM & Social Media channels and on all our priority markets * Collaborate in the development of the CRM strategy and manage the creation and production of emails addressed to our customers and prospects in our database (marketing campaigns or emails related to the life cycle) * Analyze, present and interpret CRM campaign performance in relation to the teams involved (monitoring key indicators and results). * Perform CRM Benchmark and develop new content ideas. * Participate in the development and creation of content for the following social networks: Facebook, Instagram, Tik Tok, YouTube, Snapchat, Pinterest with internal partners and in compliance with procedures. * Animate the different communities according to the identified topics (respond to comments, start conversations) * Embody certain productions, when necessary, by offering a voice over or appearing on the video/photos to help make the experience more real (holding things, wearing products, appearing on screen in the park...) KEYS TO YOUR SUCCESS? * Bachelor’s degree in university or business school (communication, journalism or languages field) * 2 years’ experience in an equivalent position in a company (any contract including apprenticeship/internship) * Successful experience in managing cross-functional projects (writing briefs, monitoring schedules and budgets, managing agencies, coordinating production teams, analyzing results) * Curiosity, creativity and know-how in terms of content production * Fluent English and French required (B2/C1) * Good knowledge of the CRM environment in a large company * Knowledge of a CRM production tool would be a plus (Mailjet, Dartagnan) * Autonomous, rigorous and a strong proposition force, you have a customer-oriented marketing approach. You are familiar with sales pitches (offers, booking conditions, availability). * You have very good interpersonal skills and excellent writing skills. * Knowledge of the Disney brand and the Disneyland Paris experience (park experience, season, hotel, restaurants, stores) is a plus. ‘DISNEYLAND PARIS IS COMMITTED TO OFFERING ITS CAST MEMBERS THE BEST POSSIBLE WORKING CONDITIONS. IN THIS CONTEXT AND TO GUARANTEE OPTIMUM FLEXIBILITY, CAST MEMBERS WHOSE ROLE DO NOT REQUIRE ACCESSING ON-SITE FACILITIES AND/OR ON-SITE PHYSICAL INTERACTION ARE PERMITTED TO WORK REMOTELY, WITH A MINIMUM PRESENCE REQUIREMENT OF FIVE DAYS PER MONTH ON SITE’.

Annonceur :  Disneyland Paris

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