stage sales & marketing data analyst (h/f)

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  • Annonce N° : 179924

Detail de l'annonce :

Stage - Sales & Marketing Data Analyst (H/F) About Nexans Nexans is a global player in energy transition. Our purpose: ELECTRIFY THE FUTURE. For over a century, Nexans has played a crucial role in the electrification of the planet. With around 25,000 people in 38 countries, the Group is leading the charge to the new world of electrification: safer, sustainable, renewable, decarbonized and accessible to everyone. In 2020, Nexans generated 5.7 billion euros in standard sales. For more information, please visit www.nexans.com INTERNSHIP - SALES & MARKETING DATA ANALYST (B&T – SOUTHERN) (F/M) ORGANIZATION * Function : Sales & Marketing (BG) * Area : B&T Southern * Location : Paris La Défense, France * Supervisor : BG - Marketing & Strategy Director CONTEXT Nexans has embarked on a new strategy – Electrify the future. In this context, we are building a Marketing team to ensure customer centricity, improved partnership and customer engagement. As data has become key for our strategy, we are developing a data management for all Sales and Marketing related projects. PURPOSE Under the supervision of the Marketing & Strategy director: * * * * Work collaboratively with Data Product Owner as Data Business Owner and Translator, to develop and deliver a Sales & Marketing data hub, structuring and combining Sales data from various sources, including but not limited to MyCRM, BI, MDM, ERPs, etc. * Providing 360-degree view of the Sales & Marketing transformation, through Data. AREAS OF RESPONSIBILITY DATA CONSOLIDATION & ANALYSIS * Responsible for monitoring, consolidating, analysing Shift Prime impacts, through Nexans Accelerator and BG Sales data bases. * Finding ways to consolidate and utilize efficiently all data sources in order to optimize the Marketing Process and accelerate data usage and analytics withing the BG. * Building dashboards ensuring the granular visibility of Shift Prime impacts (Global Offers, KAM, Brand, New offers…). * Product / Customer mix analysis as per the customer and product scoring (CM, CM%) supporting the review of the improvement or not of Bus KPIs. CHANGE & ADOPTION * Provide ongoing support to stakeholders and end users of our data products. * Define & monitor key success metrics, including data quality. * Improve adoption of sales and marketing tools by providing high quality data EXPECTED RESULTS To improve the accessibility, consistency and quality of sales and marketing data, allowing strategic decision making and giving the sales and marketing team the tools necessary to drive our transformation. Required skills and qualifications QUALIFICATION * Focus on Data Management * Knowledge of CRM, Pricing and data visualisation tools * Proven experience of working with diverse stakeholders * English fluency PREFERRED FIELD OF STUDY * Engineering degree with data orientation. At Nexans, we recognize the differences that make each employee valuable and unique. The diversity of experiences, origins, personalities, gender and disability are considered key to our global ambition to lead the world in energy transition towards a sustainable planet. This is why we encourage diversity in our recruitment - Bring yours to Nexans, it is welcome!

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