stage strategy & insights consumer insights (6 mois)
Detail de l'annonce :
About the job
CONTEXTE:
YOU WILL BE WORKING AT THE INTERNATIONAL HEADQUARTERS IN PARIS (75)
MISSIONS:
GLOBAL CONSUMER INSIGHTS INTERN
* _Help the global and local teams identify consumer-centric growth
opportunities through an understanding of consumers and category
fundamentals and trends._
_HOW? This includes conducting in-depth analysis into key consumer and
product trends using search analytics (E-listening search, Google
trends) and third-party data (Mintel, Global data, Euromonitor…),
and identifying key and salient learning to be consolidated in
inspiring and engaging presentations._
* _Set up and coordinate consumer or market research to answer
questions regarding brand positioning, communication and activation,
and innovation (new products, new packaging...) for global brands
(Danone, Activia, Actimel, Oikos, Danette, Light & Free)._
_ HOW? This includes projects and tasks such as desk research, market
analysis, briefing partner agencies, designing questionnaires or
discussion guides, data analysis and reporting, supporting the
marketing team in reading results and decision making, doing research
presentations, and ideating on recommendations._
* _Support global transversal S&I projects including understanding
the impact of Covid on consumer behavior, creating a self-service
tools training calendar for Marketing and S&I interns (agencies to
create content), and managing the day-to-day requirements of the
global brand health tracker._
About you
Profile :
University or business school student following a master’s degree
with a specialization in market research or marketing/business
management.
In this internship, he or she will be expected to be trustworthy (as
he/she will handle sensitive and confidential information), with an
extremely high level of attention to details, with good analytical and
synthesis skills, service oriented, flexible, and with high levels of
commitment and accountability.
He or she must be a team player, a multi-tasker, enthusiastic,
proactive, and able to work independently.
He or she must be fluent in English.
CANDIDATES MUST HAVE AUTHORIZATION TO WORK IN FRANCE FOR THE DURATION
OF THE PLACEMENT. PROOF OF AUTHORIZATION WILL BE REQUIRED UPON
APPLICATION.
WE ARE PROUD TO PROMOTE DIVERSITY AND EQUAL OPPORTUNITY WITHIN OUR
TEAMS. WE BELIEVE THAT OUR DIFFERENCES MAKE A DIFFERENCE AND THAT AN
INCLUSIVE WORK ENVIRONMENT WILL FOSTER OUR GROWTH AS A COMPANY, AS
TEAMS AND AS INDIVIDUALS. WE WILL THEREFORE CONSIDER ALL APPLICATIONS*
BY FOSTERING AN INCLUSIVE WORK CULTURE WHERE EVERYONE CAN FEEL LIKE
THEY BELONG.
* ALL APPLICATIONS WILL BE CONSIDERED REGARDLESS OF ORIGIN,
BACKGROUND, RELIGION, GENDER, SEXUAL ORIENTATION, GENDER IDENTITY,
DISABILITY...
About us
ABOUT US
BECAUSE WE WANT YOUR EXPERIENCE AT DANONE TO BE A DECISIVE TURNING
POINT IN YOUR CAREER, WE OFFER ALL DANONERS THE OPPORTUNITY TO GROW
THANKS TO OUR INTERNSHIP AND WORK-STUDY PROGRAM GRANDIR BY DANONE.
YOU'LL FIND REGULAR MANAGERIAL FOLLOW-UP IN AN ENVIRONMENT THAT IS
BOTH CHALLENGING AND CARING.
GRANDIR BY DANONE IS ALSO ABOUT SHARING AND EXCHANGING IDEAS, MEETING
PEOPLE AND DISCOVERING OUR BUSINESSES, WHICH WILL SHAPE YOUR PROJECTS.
NOT TO MENTION THE COACHING SESSIONS ORGANIZED TO HELP YOU BECOME A
PLAYER IN YOUR OWN DEVELOPMENT.
GRANDIR BY DANONE MEANS GETTING TO KNOW YOURSELF BETTER SO YOU CAN
CHART YOUR OWN COURSE.
APPLY AND JOIN THE ADVENTURE!
VIDEO LINK: HTTPS://YOUTU.BE/G8N0YLUDZKO